Wednesday, February 26, 2014

The British are Coming!

Press Release:The Great British Festival Comes to Manila

The five-month ‘THIS IS GREAT Britain’ campaign that featured a full spectrum of the best in British business and culture reaches its climax in the forthcoming Great British Festival happening at the Bonifacio High Street on March 7 to 9.

Everyone is invited to the three-day festival, which will highlight the United Kingdom’s world-class contributions in industry, entertainment, fashion, sports, education and the arts and will feature exhibitions and performances that will shine the spotlight on these areas of excellence. 

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British Ambassador Asif Ahmad is inviting everyone to join the celebration. “The Great British Festival is the grand finale of our five-month campaign which has built on the affinity Filipinos have with our country. We saw how British creativity in  music, fashion, art, writing, film and design was appreciated by those who came to our events. Shopper came out in large numbers to look at British brands that are now available here. We have reached out to the Philippines and Filipinos in turn  responded to us in a warm and loving way. We began our the campaign by going out to the community when my embassy colleagues and friends from the British Alumni Association went with me to the Philippine General Hospital to cheer up children who were unwell. We amazed and inspired people by showing what Britain does well-  a live cinematic production of Macbeth from the National Theatre, delicious food, trend setting fashion and world class education. British businesses shared their capabilities, innovations and their growing confidence in Asia as a marketplace. Our 3-day festival will bring it all together. I am inviting everyone to walk along Bonifacio High Street and come and see a great display, it is an open event and it is free! There will be something for everyone in the family to enjoy.  

The weekend festivities include a Trade Exhibition featuring British brands that are familiar to many Filipinos, a Car Show of some of the world’s most iconic automobiles, an Education Pavilion where people can interact with alumni of the UK’s Chevening scholarship programme, a Visa Information booth for those interested in visiting the UK and the Britain in Miniature exhibits featuring top tourist attractions where passersby can take photos and take a selfie or two.


Catch the Younghusband brothers and Philippine Volcanoes in the Sports Area where they will coach budding athletes. Don’t miss country’s top para athletes as they demonstrate the sport of Wheelchair Basketball. Followers of British style are invited to the Fashion Show with the UK’s most well-known brands showcasing their Spring /Summer ‘14 collection. Movie buffs can grab their mats and popcorn for a Cinema in the Park and enjoy British movies under the stars. Head to the Main Stage to catch musical acts from Taken by Cars, She’s Only Sixteen, Bleu Rascals, The Bloomfields and many more.

 Admission to the Great British Festival is free.

 ‘This is GREAT Britain’ is organised by the British Embassy and its partners.  It is co-presented by Fox International Channels, Bonifacio Global City and Bonifacio High Street, in cooperation with Lee Cooper, Marks & Spencer, Surface Technology International, GSK, Jaguar/Land Rover, Pru Life UK and Fil-Anglo management & Promotional Consultants.

For more information please contact the GREAT Events team at GREAT@britchamphil.org

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